Energizing the Power Gen Industry at Spring EGSA

Introduction 

This week, Charlotte, NC played host to the spring Electrical Generating Systems Association (EGSA) conference, a gathering that brought together industry leaders, innovators, and professionals to discuss the state of the power generation industry.

From thought-provoking talks to engaging networking events, the conference was a testament to the dynamic evolution of field service in 2025. Here’s a detailed look at the highlights and takeaways from this impactful event.

 

Generac’s CEO ‘STATE OF THE INDUSTRY’ KEYNOTE ADDRESS 

One of the most anticipated moments of the conference was the keynote address by Aaron Jagdfeld, CEO of Generac.
 
Jagdfeld’s insights on the state of the industry and sustainability underscored the importance of adapting to change while preparing for future growth. He emphasized how sustainability is not just a ‘buzzword’ but a necessity for long-term success in power generation. 
 
He also highlighted trends shaping the industry, including advancements in data centers, energy storage solutions, renewable integration, and the role of technology in optimizing operations. His message resonated with attendees as they considered how their organizations could align with these priorities to remain competitive and environmentally responsible.
 

Networking at the NASCAR Hall of Fame

The first evening’s networking event was nothing short of exhilarating. Attendees gathered at the NASCAR Hall of Fame for an unforgettable experience that blended fun with meaningful connections. The highlight? A simulation where participants could step into the shoes of a NASCAR driver and test their racing skills.
 
This unique activity sparked lively conversations and created lasting memories among attendees.
 
The event demonstrated how networking doesn’t have to be confined to formal settings—it can be immersive, engaging, and enjoyable while fostering valuable professional relationships.
 

msi Data’s power talk: Exploring ai in the workforce

Day two brought another standout moment with Andrew Knox’s Power Talk on “AI in the Workplace Today.” Knox captivated EGSA attendees by diving into how artificial intelligence (AI) is transforming field service operations and touching every single industry today. His presentation covered both generative AI tools and productivity-enhancing technologies that are making waves across industries.
 
He also shared practical examples of AI applications that are already improving workflows, decision-making, and customer experiences in field service and other industries across the power generation space. From predictive maintenance powered by machine learning to AI-driven scheduling tools that optimize efficiency, his talk sparked enthusiasm among attendees eager to leverage these innovations.
 
The feedback from Knox’s session was overwhelmingly positive, with many attendees expressing excitement about integrating AI into their own operations. The discussion underscored that AI is no longer a futuristic concept—it’s here now, reshaping how work gets done.
 

The Changing Landscape of Field Service in 2025

As conversations unfolded throughout the conference, one theme became clear: field service software is undergoing a profound transformation. The tools technicians use are evolving rapidly, driven by advancements in technology like AI and IoT (Internet of Things). Simultaneously, customer expectations are shifting—they demand faster response times, greater transparency, and more personalized experiences.
 
This changing landscape requires organizations to adapt not only their processes but also their mindset. Collaboration and innovation will be key as companies navigate this new era. Attendees left with a sense of urgency to evaluate their current maturity models and identify areas for improvement.

The spring EGSA conference was more than just an industry event—it was a call to action for professionals across the power generation space. As we move forward into 2025, sustainability, innovation, and collaboration will be essential pillars for success.
 
Whether it’s adopting cutting-edge AI tools or fostering stronger connections within our professional networks, there’s much we can do together to shape a brighter future for our industry. Let’s keep these conversations going as we prepare for what lies ahead—starting with Orlando for EGSA this fall! 
 

If you’re not using AI or taking advantage of digitization today, take this information back to your team and chat more about how upgrading your operations can help your business today!  

Authors

Full color photo of Alyce Peterson.
Alyce Peterson

Alyce Peterson is Product Marketing Manager at Service Pro by MSI Data in Milwaukee serving the field service industry with over a decade of  marketing expertise—from software, to startups to global Fortune 500s—to the field service industry. After serving on numerous volunteer boards, in 2025 she's now Vice Chair of EGSA's Membership Committee.

Full Color photo of Andrew Knox.
Andrew Knox

Andrew Knox is the Vice President of Sales and Marketing at Service Pro by MSI Data bringing over a decade of software sales expertise. He is a also a 2025, 40 under 40 winner with Insight Business and serves as an EGSA AI Task Force member.

Full color photo of Geoff Surkamer.
Geoff Surkamer

Geoff Sukamer is the CEO of Service Pro by MSI Data, and focuses on strategy, execution, and leading functional teams with the goal of growing and scaling the company. He has been building and leading global teams in the software industry for nearly three decades. With a relentless passion for growing revenues, developing teams, building awesome cultures, and leading change.
Geoff’s simple approach to any interaction is always based on the same principle—transparency creates trust.

Full color photo of Leena Meyers.
Leena Meyers

As the Content Marketer for MSI Data, Leena Meyers has created compelling content in the field service space for over two years, from staying on top of industry trends to sharing insights into field service optimization.

Picture of Alyce Peterson

Alyce Peterson

Alyce Peterson is Product Marketing Manager at Service Pro by MSI Data in Milwaukee serving the field service industry with over a decade of  marketing expertise—from software, to startups to global Fortune 500s—to the field service industry. After serving on numerous volunteer boards, in 2025 she's now Vice Chair of EGSA's Membership Committee.

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