Leveraging Data to Optimize Field Service Operations: EGSA 2024

Wow, what an awesome conference! The Electrical Generating Systems Assocation (EGSA) put on their 2024 spring conference in sunny Miami, April 7-9 bringing together the brightest minds and committed leaders in the on-site power generation space. From the powerful Keynote with Charles Evans, to engaging General Sessions and networking events – EGSA brought it all together! 

As a longtime member of EGSA and leading technology partner in the equipment-centric field service management industry, we were invited to not only participate and sponsor the event, but to also co-present with Generator Solutions, Inc on the power of data and how you can leverage it to maximize your business.  

Over the years we’ve focused on providing a unique technology platform for the power generation space to digitize their field service operations. More recently, we’ve optimized our platform to help clients gather and leverage their data to make more informed decisions. By bringing together the proactive monitoring practice of GenTracker and the holistic field service platform of Service Pro, we set out to show the industry there is a better way.  

Too often, we see and hear that customer retention is hurting due to reactive measures and missed service work – in 2024, that does not have to be the reality. Today, innovations allow customers to shift from reactive and disconnected to a proactive and integrated experience. Technology can be the missing piece to help you grow your business and retain your customers; as Dane Olson, Director of Operations at GenTracker describes:  

“As proof by the interactions we encountered during our sessions at the EGSA Spring Conference, there is a real struggle creating efficiencies throughout an organization with so many moving parts. I think it’s safe to say Andrew and his team at Service Pro share the same mission we do at Gen-Tracker, of integrating these technologies to make life a little easier.” 

Technology like GenTracker’s remote monitoring: 

  • Brings a proactive fix to a reactive organization by giving service providers critical information they need to keep their clients up and running  
  • Follows an event driven monitoring methodology for standby generators; be informed in advance of ay changing or failing states, or updates on exercises 
  • Avoid becoming a statistic: over 90% of generator failures occur during regular exercise. Be notified before an emergency or outage.  

In a similar vein, our field service platform, Service Pro: 

  • Is designed to meet customers where they’re at on their technology adoption and digital journey 
  • Helps clients unlock visibility into their operations; expose disconnected systems or immature processes 
  • Focused on elevating and maturing field service operations  
  • Has a guide detailing the maturity model: check it out here!  

“The market is telling us that data is the new currency, but yet we see so many field service organizations trying to take short cuts or resist change – why? By using solutions like GenTracker & Service Pro organizations gain so much that the ROI is overwhelming.” 

– Andrew Knox, VP Sales & Marketing, MSI data

Conslusion:

The work and vision that EGSA is committed to shows during events like this. Bringing these innovative and dedicated industry experts together allows for ideas to be exchanged, limits pushed, and the status quo challenged. The hope we have is that as folks look back on their time in Miami, they feel it was worth the investment of time and energy – I know we could not be more excited for the fall conference! 

Authors

Full color photo of Alyce Peterson.
Alyce Peterson

Alyce Peterson is Product Marketing Manager at Service Pro by MSI Data in Milwaukee serving the field service industry with over a decade of  marketing expertise—from software, to startups to global Fortune 500s—to the field service industry. After serving on numerous volunteer boards, in 2025 she's now Vice Chair of EGSA's Membership Committee.

Full Color photo of Andrew Knox.
Andrew Knox

Andrew Knox is the Vice President of Sales and Marketing at Service Pro by MSI Data bringing over a decade of software sales expertise. He is a also a 2025, 40 under 40 winner with Insight Business and serves as an EGSA AI Task Force member.

Full color photo of Geoff Surkamer.
Geoff Surkamer

Geoff Sukamer is the CEO of Service Pro by MSI Data, and focuses on strategy, execution, and leading functional teams with the goal of growing and scaling the company. He has been building and leading global teams in the software industry for nearly three decades. With a relentless passion for growing revenues, developing teams, building awesome cultures, and leading change.
Geoff’s simple approach to any interaction is always based on the same principle—transparency creates trust.

Full color photo of Leena Meyers.
Leena Meyers

As the Content Marketer for MSI Data, Leena Meyers has created compelling content in the field service space for over two years, from staying on top of industry trends to sharing insights into field service optimization.

Picture of Andrew Knox

Andrew Knox

Andrew Knox is the Vice President of Sales and Marketing at Service Pro by MSI Data bringing over a decade of software sales expertise. He is a also a 2025, 40 under 40 winner with Insight Business and serves as an EGSA AI Task Force member.

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